Privacy policy

Privacy Policy
Last updated: February 9, 2025

Introduction and Consent
By accessing or using this Site (https://serenatas.store), you acknowledge that you have read, understood, and agree to be bound by this Privacy Policy. Serenatas Store (the “Site”, “we”, “us”, or “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and disclose your personal information when you visit our Site, use our services, or make a purchase. For purposes of this Privacy Policy, “you” and “your” means you as the user of our Services, whether you are a customer, website visitor, or another individual whose information we have collected. If you do not agree with this Privacy Policy, please do not use our Site.

Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. When we update our Privacy Policy, we will update the “Last updated” date and post the revised version on the Site. Please review this document periodically for any changes.

How We Collect and Use Your Personal Information

To provide and improve our Services, we collect personal information from various sources based on how you interact with our Site. In addition to the specific uses set out below, we may use your information to communicate with you, enhance our Services, comply with legal obligations, enforce our terms, and protect our rights and those of our users.

We process your personal information on the basis of your consent, contractual necessity, or our legitimate interests, in accordance with applicable law.

What Personal Information We Collect

Information You Provide Directly
When you use our Site, you may provide us with information such as:

  • Contact Details: Your name, email address, and phone number.
  • Order Information: Billing and (if applicable) shipping address, payment confirmation details, and any other information provided during checkout.
  • Account Details: Your username and password.
  • Customer Support: Any information you include in communications with us (e.g., when sending a message through our contact form).

Information Collected Automatically
When you visit our Site, we automatically collect certain usage data via cookies and similar tracking technologies, including:

  • Device information (device type, operating system)
  • Browser type and version
  • IP address
  • Time and date of visit
  • Pages viewed and interactions on the Site

Information from Third Parties
We may also obtain information about you from third parties, such as Shopify (our ecommerce platform) and payment processors. This may include data necessary for processing your payment and fulfilling your order.

How We Use Your Information

We use your information for purposes including, but not limited to:

  • Order Processing and Account Management: To process your orders, manage your account, and communicate with you about your purchases.
  • Customer Support: To respond to your inquiries and resolve issues.
  • Marketing Communications: To send you marketing emails (only with your consent) and provide information about products and services that may interest you.
  • Fraud Prevention and Security: To detect, prevent, and address fraud and other security issues.
  • Advertising: To run ads (including via Google Ads) for ad performance tracking and retargeting. (Please note: under certain privacy laws, sharing data with advertising partners may be considered a “sale” of your information.)

Cookies and Tracking Technologies


We use Cookies on our Site to power and improve our Services, remember your preferences, run analytics, and help us understand user interactions. For detailed information about the Cookies we use—especially in connection with powering our store via Shopify—please review our Cookie Notice.

  • Essential Cookies: Needed to operate the Site.
  • Non-Essential Cookies: Used to enhance your experience, perform analytics, and deliver personalized advertising (your consent is required for these cookies).

Most browsers automatically accept Cookies, but you can adjust your browser settings to remove or reject them. Please note that doing so may impact your experience or certain functionalities on the Site.

Our website also recognizes the Global Privacy Control (GPC) signal. If you set this signal, we will treat it as your request to opt out of targeted advertising for that browser or device.

For users in the EU, we adhere to GDPR cookie consent requirements. By using our Site, you consent to our use of cookies as described.

Meta Pixel and Conversions API
We use the Meta Pixel and Conversions API provided by Meta Platforms, Inc. (Facebook and Instagram) to analyze visitor activity on our Site and to measure the effectiveness of our advertising. These tools allow us to show relevant ads to people who have visited our Site and to improve how our ads are delivered. Data collected through these tools may include information about your device, browsing activity, and interactions with our Site. Meta may use this information to provide measurement services and to personalize ads within its own platforms. You can manage your preferences for how Facebook and Instagram show you ads by visiting your account settings on those platforms.

You can also opt out of targeted advertising by disabling cookies in your browser or adjusting your preferences through our cookie banner (if available in your region).

Third-Party Websites and Links

Our Site may include links to third-party websites or online platforms. If you follow these links, please be aware that these sites are not operated by us. We recommend that you review the privacy policies of any third-party sites you visit, as we are not responsible for their data practices.

Your Rights

Depending on where you live, you may have the following rights regarding your personal information:

  • Right to Access: You may request details about the personal information we hold about you and how we use it.
  • Right to Correct: You may request corrections to any inaccurate or incomplete information.
  • Right to Delete: Subject to certain legal obligations, you may ask us to delete your personal data.
  • Right of Portability: You may request a copy of your data in a structured, commonly used, and machine-readable format and ask us to transfer it to a third party.
  • Right to Opt Out of Sale or Sharing: You may direct us not to “sell” or “share” your personal information or to opt out of its use for targeted advertising (including by using your GPC signal).
  • Right to Restrict Processing: You may ask us to limit how we process your personal data.
  • Right to Withdraw Consent: If we rely on your consent to process your data, you may withdraw that consent at any time.
  • Right to Appeal: If we deny your request, you may have the right to appeal our decision by replying to our denial.

To exercise these rights, please contact us at the address below. We may need to verify your identity before processing your request. In some cases, if you appoint an authorized agent to act on your behalf, we will require proof of that authorization.

Security & Data Retention

We employ SSL encryption and other technical and organizational measures to protect your personal information. However, no security measure is perfect, and we cannot guarantee that your information is completely secure while in transit or in storage.

We retain your personal information for as long as necessary to provide our Services, comply with legal obligations, resolve disputes, or enforce our agreements. The retention period may vary based on factors such as account maintenance and legal requirements.

Children's Data

Our Services are not intended for children. We do not knowingly collect personal information from individuals under 13 (US/Canada) or under 16 (Australia). If you are a parent or guardian and believe that we have collected data from a child, please contact us immediately so that we can promptly delete the information.

Legal Entity

Serenatas Store is operated by Nimbus Reach LLC.
Address: 30 N Gould St, Ste R, Sheridan, WY 82801, US.

Contact Us

For questions, requests, or complaints regarding this Privacy Policy or our data practices, please contact us at:

  • Email: info@serenatas.store

Additional Note:
Information regarding our refund, return, or exchange policies is provided in a separate document titled “Refund & Return Policy.”